Good storytelling includes bringing facts to the table along with additional information that brings the reader closer to the storyteller. The goal is to weave a compelling story that engages the reader to really care about the outcome of the story. The more a customer cares about their story, the longer they will remain a… Continue reading
Category: Digital Marketing
Ah! What happens in an investment bank?
So they had a big part in the financial crisis, they have most of Washington in their pockets, they are really confusing and everyone who works in one seems to be millionaires. They have names like Morgan Stanley, Goldman Sachs, Lazard, and, in the recent past, Lehman Brothers, Merrill Lynch, and Bear Stearns. It takes… Continue reading
Definition of Marketing by T Harv Eker
There are so many marketing concepts today and each of them may be fine, but T. Harv Eker is giving you a definition of marketing that will drastically change your business forever. T. Harv Eker is an author, entrepreneur, and motivational speaker known for his theories on wealth and motivation. He is the author of… Continue reading
7 Tips to Get Started on Twitter: The Deceptively Simple Social Media Platform
The problem with the Twitter microblogging platform is that it is deceptively simple, and this is partially true because each tweet is only 140 characters or less. So while it seems like very little thought is needed to tweet, it actually takes a planned strategy to be effective on Twitter. But before you delve into… Continue reading
Hero’s Journey: the best way to start a writing career
The expression “hero’s journey” designates a narrative structure derived from Joseph Campbell’s theory of the mono-myth. The theme of the hero myth occurs in all cultures, at all times. According to Campbell, the many steps of the hero’s journey could be summarized in twelve stages. This is the way of life. It is a story… Continue reading
The most common font types in a research article
To learn more about the topic you decided to pursue in your research work, a good review of the literature will help you narrow it down and point out gaps in knowledge. The Internet offers a wealth of free information that saves you the added bonus of spending too much on paid subscriptions to access… Continue reading
Video Marketing: Effective Ways To Promote YouTube Videos
The web world is full of information, but the typical attention span of an online person is that of a goldfish. In this scenario, videos take the lead while trying to attract the attention of online users. The current rise in popularity online for businesses or individuals is well defined by promoting visual content. The… Continue reading
The history of Twitter and what it means to tweet
Twitter was founded in March 2006 by Evan Williams, Jack Dorsey, and Biz Stone. In 2006, Williams and Biz Stone co-founded Obvious Corp along with other former Odeo employees. Twitter was created as an independent company in April 2007 by Obvious Corp. Jack Dorsey was CEO of Twitter until October 2008, when Williams became CEO… Continue reading
5 lucrative benefits of using effective influencer marketing software
If you’re ready to go ahead with influencer marketing for optimal brand visibility, effective influencer marketing software is the best place to start. From discovering new influencers to managing communication, an influencer marketing platform does it all for you. Most importantly, it automates your efforts to boost your marketing. There are a wide range of… Continue reading
The best SEO software I’ve used so far
I have more than 10 years of experience in digital marketing and I use all kinds of SEO software. SEO is a research, decision-making, and implementation process. The SEO processes are keyword research, site audit, backlink audit, backlink research and you need to check the performance of the keywords in the search engine. There is… Continue reading